Marketing automation is delivering phenomenal results, and with recent advances in AI, the technology is getting smarter and more user-friendly. But is automation becoming a victim of its own success and hindering essential human decision making? Marketing automation has transformed modern marketing. Nearly 96% of marketers have used or plan to use marketing automation platforms,…
Students in Columbia University’s M.S. in Sports Management program recently participated in an intensive two-day seminar, AI in Sports, led by Shripal Shah, Chief Digital Officer at Next League. The workshop provided a comprehensive roadmap for integrating generative AI into the front-office operations of professional sports organizations. Building the Foundation (Landscape and Governance) The first day…
Gotham Group USA, a New York-based agency, introduces an innovative creative model blending storytelling, influencer marketing, and AI-driven discovery for measurable growth. New York, USA, February 27, 2026 — Gotham Group USA, a New York City-based creative strategic communications agency, is redefining how brands engage audiences in the crowded digital ecosystem. The agency’s newly announced…
Max Performance Group, Inc., operating as Firebranz, releases strategy guide for B2B SMBs addressing AI search trends in 2026, including agentic AI, multimodal queries, and Answer Engine Optimization through multimedia content distribution on high-authority media sites. Poughquag, United States, February 26, 2026 /NewsNetwork/ — Search engine traffic for B2B companies faces a potential 25% decline…
Most small business owners expect to spend more budget and more time on marketing in 2026, according to recent research from Constant Contact. The report was based on data from a survey of 1,500 small business owners in Australia, Canada, New Zealand, the United Kingdom, and the United States. Some 68% of respondents expect their…
You might be ranking on the first page of Google today only to find that your target audience has migrated to decentralized discovery layers where your content simply does not exist. While many protocols still throw capital at legacy marketing funnels, the reality is that the decentralized web operates on a logic of transparency and…
It is easy to misunderstand Calix if you start by comparing it to consumer-facing giants like Comcast or Cox Communications. Those companies sell broadband directly to end users nationwide. Calix primarily serves broadband service providers behind the scenes. Many of them are regional operators, cooperatives, municipalities, and smaller-market ISPs that lack deep benches of data…
Expanded advisory focus aligns marketing evaluation with technology, operations, and business objectives. Toronto, Ontario–(Newsfile Corp. – February 12, 2026) – RemoteForce, a global remote workforce solutions company, announced an expansion of its digital strategy advisory focus as organizations increasingly reassess how digital marketing performance is evaluated in a data-driven business environment. RemoteForce experts collaborate on…
Swisscom’s full-year 2025 results highlight a transformative year shaped by the acquisition of Vodafone Italia, the creation of the Fastweb + Vodafone entity, and a growing focus on artificial intelligence. The Swiss telecom giant delivered strong top-line growth while navigating competitive pressure in its home market and executing a major cross-border integration. Swisscom CEO Christoph…
Right, so 2026 is almost here, and frankly, the way brands try to get noticed is changing. Gone are the days when just shouting about your product louder than everyone else worked. Now, it’s all about being clever, jumping on trends, and actually connecting with people. We’ve seen some pretty wild ideas take off, and…
