DELRAY BEACH, Fla., March 19, 2026 /PRNewswire/ — According to MarketsandMarkets™, the Influencer Marketing Platform Market is projected to grow from USD 1.15 billion in 2026 and to reach USD 2.03 billion by 2031, at a Compound Annual Growth Rate (CAGR) of 12.0% during the forecast period. Browse 401 market data Tables and 90 Figures spread through…
Influencer Marketing Awards 2026: Αναζητώντας τις πιο αγαπημένες ενέργειες influencer marketing – marketingweek.gr x
The number of creators posting IPL-related content has doubled to 1.2 million from 2024 to 2025 What’s the story The Indian Premier League (IPL) is set to witness a major surge in influencer marketing, with brands increasingly relying on creators to connect with audiences during the tournament. A recent report by creator intelligence platform Qoruz…
YouTube has unique strengths when it comes to influencer content. YouTube videos tend to be longer than those on other social media platforms, and the average YouTube user spends nearly an hour on the platform every day. This gives brands and creators more time to tell nuanced stories, demonstrate the value of products, and build…
AI influencer marketing tools are everywhere in 2026. AI influencer marketing tools help brands find creators, plan campaigns, and measure results faster using data-driven automation.They’re no longer a bonus.They’re the baseline. Brands know it.Creators know it too.Because without AI, you move too slow. Trends flip overnight.Budgets need proof.And no one has time to waste on…
In this month’s Ask Us Anything series, SmartCompany asked Anna Porter, senior consultant of culture and creators at Thrive PR & Communications, to share her insider knowledge on influencer marketing in 2026. From how to drive better ROI with influencers, to how to check if an influencer’s audience is genuine, we hope Porter’s answers help…
Influencer marketing has evolved from simple sponsored posts into a core growth engine for brands. Today’s teams need platforms that do more than just help find creators — they need solutions that manage outreach, track performance, centralize communication, and clearly measure ROI. The right platform can turn influencer marketing into a predictable, scalable channel. Below…
Right now, the world of marketing is changing, and if you’re not paying attention, you might get left behind. Traditional ads just don’t cut it like they used to. People are looking for real connections, and that’s where influencers come in. But just throwing money at someone with a lot of followers isn’t a plan….
Influencer marketing, as Polina Zueva sees it, is no longer a discipline that can afford to sit at the edges of a brand’s marketing stack. After nearly a decade of working across platforms, agencies, and global brands, and a formative period inside TikTok itself, Polina has built her career around the argument that creator partnerships…
Figuring out influencer marketing can feel like a puzzle sometimes. How do some brands totally nail their social media campaigns, making them a huge success, while others just sort of… fade away? It often comes down to having a good plan, being creative, and really knowing how to work with influencers. We’re going to look…
