Best Digital Marketing Agencies in India

Best Digital Marketing Agencies in India

India has emerged as one of the world’s leading destinations for digital marketing services. From startups and local businesses to global enterprises, organizations are increasingly partnering with Indian agencies to improve their online visibility, generate qualified leads, and achieve measurable business growth. The combination of technical expertise, creative thinking, and cost-effective execution has positioned Indian…

Subscription and Ad-Supported Services Increase Competitive Pressure

Subscription and Ad-Supported Services Increase Competitive Pressure

Company Logo Dublin, Aug. 19, 2026 (GLOBE NEWSWIRE) — The “Transactional Video-on-Demand (TVOD) – Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)” has been added to ResearchAndMarkets.com’s offering. The global transactional video-on-demand market was valued at USD 43.18 billion in 2025 and is expected to increase from USD 46.21 billion in 2026 to…

The Next Great Customer Experience is the Physical Space

The Next Great Customer Experience is the Physical Space

Executive Summary Physical spaces are becoming connected environments that integrate touchpoints into a seamless customer journey. This “Connected Customer Experience” turns locations into strategic assets that shape perceptions and strengthen relationships. Future competitive advantage depends on intelligently integrating technology to create memorable experiences and drive sustainable growth. For decades, organizations have invested heavily in making…

How influencer strategy is evolving as B2B buying enters AI era

How influencer strategy is evolving as B2B buying enters AI era

With LLMs playing an increasing role in B2B decision-making, brands must evolve their creator strategies in order to resonate. B2B decision-making is being fundamentally recast, with factors like AI-driven search, digital communities and the weight of peer advocacy necessitating brands to rapidly adapt to the new reality of how purchase decisions are made in their…

Columbus Marketing Experts Earns Recognition Across Eight 2026 Clutch Regional Business Categories

Columbus Marketing Experts Earns Recognition Across Eight 2026 Clutch Regional Business Categories

Central Ohio performance marketing agency sweeps 8 categories in the 2026 Clutch Leader Awards, highlighting a regional shift toward transparent, performance-backed growth strategies. Hilliard, OHIO, Aug. 18, 2026 (GLOBE NEWSWIRE) — Columbus Marketing Experts, a premier digital marketing agency based in Central Ohio, announced today that the firm has earned recognition across eight regional service…

Marketing Expertise Is More Transferable Than Many Employers Realize

Marketing Expertise Is More Transferable Than Many Employers Realize

Kimberly Osborne, a former governor’s press secretary & reporter, is a marketing and communications pro with 25+ years experience. ​Marketing is one of the most transferable disciplines in business. In today’s hiring landscape, organizations often seek highly specialized marketing experience. While identifying the right expertise for a role is important, companies may unintentionally narrow their…

Top Blockchain Analytics Platforms In 2026 Market Research and On-Chain Data

Top Blockchain Analytics Platforms In 2026 Market Research and On-Chain Data

Blockchain explorers sound similar to blockchain analytics tools, but both serve different purposes. With blockchain explorers, users can view raw on-chain data such as wallet balances, transactions, blocks, token transfers, etc. Blockchain analytics, on the other hand, goes deeper to organize, label, and analyze that data to identify patterns, entities, assess risks, and generate useful…

Featuring Strategic Profiles of Netflix, Amazon, Vimeo, DAZN Group, Zee Entertainment Enterprises and Others

Featuring Strategic Profiles of Netflix, Amazon, Vimeo, DAZN Group, Zee Entertainment Enterprises and Others

Company Logo Dublin, Aug. 18, 2026 (GLOBE NEWSWIRE) — The “Video Content – Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)” has been added to ResearchAndMarkets.com’s offering. The report provides a comprehensive assessment of video content market size, competitive positioning, regional opportunities, industry trends and growth forecasts through 2031. It is designed to…

Marketing Myopia in the Digital Age: Why Customer Needs Matter

Marketing Myopia in the Digital Age: Why Customer Needs Matter

1. What is marketing myopia? Marketing myopia is the tendency to define a business around its products rather than the customer needs and problems it exists to solve. 2. How has marketing myopia changed in the digital age? It now appears through excessive focus on data, engagement metrics, AI, automation, and technology without connecting them…