AI search tools are influencing the way enterprise buyers conduct research and find vendors, prompting B2B PR agencies to integrate GEO capabilities. This transformation implies that agencies must start focusing on LLM optimization as a part of their offerings in 2026. The shift reflects the evolving landscape of enterprise buyer research in response to advancements…
Meta Platforms is reassigning around 7,000 employees into new artificial intelligence-focused roles as part of a broader restructuring effort tied to the company’s growing AI ambitions, according to an internal memo reviewed by Bloomberg. The restructuring comes ahead of planned layoffs later this week, with the company previously informing employees that it would cut about…
Mars strategy summary Mars shifts confectionery innovation towards flavours formats textures and experiences New launches target multiple snacking occasions across confectionery and snacks Digital Store Labs aim to unlock online impulse purchasing growth Strategy blurs boundaries between confectionery, snacking, and better-for-you products Mars actions raise innovation expectations for brands, retailers, and omnichannel merchandising The world’s…
FILE – Lava lamps are seen through a lobby window at the headquarters of Cloudflare in San Francisco, on Aug. 31, 2022. (AP Photo/Eric Risberg, File)NEW DELHI: The US-based cloud and content delivery network (CDN) firm Cloudflare is cutting 1,100 jobs globally, as it ingrains agentic artificial intelligence (AI) deeply in several business functions to…
According to CNBC, Meta, Microsoft, Amazon and Alphabet are likely to spend around $700bn in 2026 on AI infrastructure. They’re also still trying to rightsize from the pandemic-fueled overhiring.
CEO Mark Zuckerberg is pushing Meta to compete aggressively in generative AI, offering high-value compensation to top researchers, acquiring startups like Moltbook and Manus, and investing $600 billion in data centers by 2028 | Photo Credit: ANNEGRET HILSE Meta is planning sweeping layoffs that could affect 20% or more of the company, three sources familiar…
When OpenAI introduced GPT-5.3-Codex-Spark, the headline takeaway was obvious: real-time coding, near-instant responses, and more than 1,000 tokens per second. But beneath the performance metrics sits a more consequential signal for enterprise AI adoption: latency is becoming a strategic differentiator, not a technical optimisation. Codex-Spark is not positioned as a replacement for large frontier models….
For more than two decades, email has been repeatedly declared obsolete. Each new wave of workplace technology, from real-time chat to collaborative workspaces and AI-driven assistants, has promised to replace it. Yet in 2025, something unexpected happened. Instead of being displaced by artificial intelligence, email became the primary surface where AI-driven productivity gains were felt…
About half of employers worldwide say they plan to reshape their businesses in response to the rise of artificial intelligence (AI), according to the World Economic Forum’s Future of Jobs Survey 2025. Conducted in late 2024, the survey polled more than 1,000 employers across 22 industry clusters and 55 economies. The same survey found that…
Employees equipped with new-age AI skills are commanding 20–40 per cent higher salary premiums than those engaged in traditional roles in the IT sector, according to hiring firms. On average, leaders with AI skills enjoy a premium of about 30-35 per cent while entry level talent receive a much lower premium of around 8-10 per…
