Gen Z and the AI Intelligence Gap

Gen Z and the AI Intelligence Gap

From homework help to workplace productivity, AI tools such as OpenAI’s ChatGPT, Google’s Gemini, and Microsoft’s Copilot have become deeply embedded in daily life. For Gen Z, these platforms are not futuristic innovations but everyday utilities—like calculators or search engines once were. The concern among some educators and psychologists is not that AI exists, but…

Demand Gen Report’s 2026 B2B Trends Research Report is Live

Demand Gen Report’s 2026 B2B Trends Research Report is Live

With artificial intelligence (AI) the dominant force in marketing conversations, our 2026 B2B Trends Research Report details the impact it is having on marketers along with insights to help navigate the evolving landscape, drive revenue, and get ahead of the curve. The topline findings from the over 300 B2B marketers across a variety of industries…

High-Ticket Lead Gen: More Digital Marketing Services to B2B Success

High-Ticket Lead Gen: More Digital Marketing Services to B2B Success

In a B2B enterprise, the process of getting a handshake to a final contract is seldom a smooth sail. The B2B sales of high-ticket purchases are not as spontaneous as B2C purchases. It is not as simple as just doing ordinary advertising, and it takes extremely specialised Digital Marketing Services which value relationship-building and strategic…

Gen AI for Software Developers, Building Real Productivity in Modern Coding

Gen AI for Software Developers, Building Real Productivity in Modern Coding

Software development has changed fast over the last few years. Deadlines are tighter, product cycles are shorter, and clients expect clean, scalable solutions without delays. In that environment, mastering Gen AI for Software Developers can completely reshape how engineers approach their daily work, from writing code to reviewing architecture decisions. This is not about shortcuts….

Take-Two And Rockstar Are Using Gen AI As Tools, But They Have “Zero Part” In GTA 6

Take-Two And Rockstar Are Using Gen AI As Tools, But They Have “Zero Part” In GTA 6

These appear to be the same lines that other game companies are drawing. Strauss Zelnick has reiterated Take-Two’s and Rockstar’s stance on generative AI. In an interview with GamesIndustry.Biz, Strauss reiterated his stance on gen AI being useful for making digital tools. In his words: …we’re already seeing instances where generative AI tools are driving…

Take-Two promises Gen AI has “zero part” in Rockstar’s GTA 6

Take-Two promises Gen AI has “zero part” in Rockstar’s GTA 6

Rockstar’s highly-anticipated Grand Theft Auto 6 will not feature any Generative AI. That’s coming from Take-Two head Strauss Zelnick, who assured the GTA community that the controversial tech has “zero part in what Rockstar is building”. To see this content please enable targeting cookies. Manage cookie settings Zelnick was talking with Eurogamer’s sister site gamesindustry.biz…

‘No clear evidence’ that gen AI is lifting productivity

‘No clear evidence’ that gen AI is lifting productivity

Pickering, however, noted that the projected impact of AI-led transformation “hasn’t happened” so far.   “There is no clear evidence that generative AI tools have lifted productivity growth, with forecasts revised down consistently in recent years,” the economist noted.   Despite this, adoption of AI is expected to continue. By the end of last year,…

Gen AI Thrives When Employees Lead the Charge

Gen AI Thrives When Employees Lead the Charge

Organizations worldwide are navigating the transformative potential of generative AI (Gen AI), but the key to unlocking its true value lies in human-centered implementation. One of the most effective approaches to ensure success is inviting employees to participate in Gen AI pilot programs. These programs provide a structured and collaborative environment to evaluate new technologies before full-scale deployment, combining technical rigor with human insight to maximize…