Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! In many ways, the advertising landscape is unrecognizable from what it was at the turn of the century. The internet was in its infancy. Display was a press ad, video was TV, digital audio was…
AI Monetisation Designed for Users Koah, a startup out of San Francisco, just pulled in $20.5 million in Series A funding. Theory Ventures led the round, and Forerunner, South Park Commons, plus AppLovin co-founder Andrew Karam joined in too. Back in September 2025, Koah raised $5 million in seed money, so now they’ve crossed the…
Out-of-Home (OOH) advertising in India is no longer the same old hoarding game. What was once a passive, static channel valued for sheer visibility is transforming into a regulated, data-enabled, culturally resonant medium that stands shoulder-to-shoulder with digital. If 2025 was about laying the groundwork, 2026 is the year Indian OOH finally steps into maturity…
[February 11, 2026] Mintegral, a leading global programmatic advertising platform, today announced the release of its “2026 Global Non-Gaming App Trends Report,” developed in partnership with advertising intelligence platform Insightrackr. The 2026 Non-Gaming App Trends Report is based on aggregated, anonymized data from Mintegral’s global network and Insightrackr’s advertising intelligence, covering over 100 markets from…
Limassol, Cyprus, January 24, 2026 — Digital advertising continues to grow, but so do the risks that come with it. Industry estimates place global digital ad spend at over $650 billion in 2025, with performance-driven formats accounting for a large share of that growth. Alongside expansion, fraud has become one of the sector’s most persistent…
As B2B marketing continues to evolve, these key trends are set to define LinkedIn advertising in 2026. From shifting the focus to expertise and precision targeting, to embracing AI and building credibility, these trends reflect how brands must adapt to meet changing buyer expectations and drive meaningful growth. 1. From reach to authority: Expertise is…
