Call for nominations: Brand Faces to Watch 2026

Call for nominations: Brand Faces to Watch 2026

Campaign Middle East is now accepting nominations for Brand Faces to Watch 2026, spotlighting the most promising young talent aged 30 and younger working client-side across marketing, communications, digital, and social media roles. The Brand Faces to Watch recognises rising stars from the region who are already shaping the future of marketing. Whether they’re leading…

Google expands AI suite, unveils commerce and analytics tools » Media in Canada

Google expands AI suite, unveils commerce and analytics tools » Media in Canada

Google expands AI suite, unveils commerce and analytics tools The company outlined a series of AI-focused platform updates at Google Marketing Live 2026 to support campaign performance, commerce and measurement. (Image: Google) At its Google Marketing Live 2026 event on May 20, the tech company unveiled a wide range of new advertising and commerce tools…

Best AI SEO Optimization Tools for Digital Marketing Professionals

Best AI SEO Optimization Tools for Digital Marketing Professionals

1. What are the most popular AI SEO tools in 2026? Popular AI SEO tools include Semrush, Surfer SEO, ChatGPT, and Ahrefs. These platforms support AI-driven keyword research, content optimization, SERP tracking, backlink analysis, and AI visibility monitoring for modern search engines.  2. How is AI changing SEO strategies in 2026? AI is shifting SEO…

Salary, Skills & Online Programs

Salary, Skills & Online Programs

A Master of Business Administration is a specialised MBA Course that combines management education with analytics, data interpretation, and business decision-making skills. In 2026, it is becoming a popular option for professionals looking for careers in analytics, consulting, strategy, and operations. If you want to know what an MBA in business analytics actually delivers, this…

Surge in Fresher Hiring in India’s Marketing Sector Fueled by AI and Analytics, ETBrandEquity

Surge in Fresher Hiring in India’s Marketing Sector Fueled by AI and Analytics, ETBrandEquity

Indias Marketing sector sees sharp rise in fresher hiring, driven by AI and analytics roles: ReportFresher hiring in India’s marketing and advertising sector has risen sharply this year as companies increase demand for candidates with skills in AI, analytics and digital operations, according to a report by TeamLease EdTech. The report said fresher hiring intent…

How Will DeFi Security Risk Impact Crypto Portfolios?

How Will DeFi Security Risk Impact Crypto Portfolios?

Why do DeFi hacks affect Bitcoin prices? Large DeFi hacks often create fear across the broader crypto market, even when Bitcoin is not directly involved. Investors may react by selling risky assets, which increases market pressure and can temporarily push Bitcoin prices lower during periods of uncertainty. Did Bitcoin face direct security problems in 2026?…

South African student selected as inaugural 2026 Effie Lions Foundation Voices of the Future fellow

South African student selected as inaugural 2026 Effie Lions Foundation Voices of the Future fellow

Owame Mapedi named among 12 global fellows selected from hundreds of applicants across 10 countries. The ACA and Effie South Africa are proud to announce that Owame Mapedi, a 3rd and final year BCom Marketing Management student at University of Johannesburg (UJ), has been selected as a Effie Lions Foundation 2026 Voices of the Future…

Sinch Mailgun’s Kate Nowrouzi on How B2B Marketers Can Improve Email Deliverability, Personalization, and ROI

Sinch Mailgun’s Kate Nowrouzi on How B2B Marketers Can Improve Email Deliverability, Personalization, and ROI

Key Takeaways: Sinch Mailgun’s Kate Nowrouzi details how B2B email is shifting from isolated campaigns to an always-on engagement channel, with deliverability, clean data and relevance driving performance. B2B marketers should look beyond open rates and measure email by its impact on engagement quality, pipeline progression, deal acceleration and customer retention. Email marketing is no…