Are predictive analytics tools still only for data scientists? No. Many leading platforms are designed for marketers, content teams, and business analysts. You can explore trends, test scenarios, and understand results without writing code or managing complex pipelines. Which platforms are best for non-technical teams? Tools like Alteryx and Dataiku are popular because they simplify…
* At 33rd annual Lagos State congress By Maryam Adejoke Bamiro The Muslim Congress, Lagos State chapter, has called on its leaders and members to strengthen their leadership capacity, embrace emerging technologies and deepen their commitment to service, accountability and continuous learning to achieve greater impact in society. The call was made at the 33rd…
What separates good B2B marketing from truly exceptional work? The Elevation Awards 2026 Winners Report showcases the campaigns that are redefining what’s possible across multiple categories including AI-powered marketing transformation, ABM and growth marketing. Created for ambitious B2B marketers, this report goes beyond the results to explore the ideas, strategies and execution that earned recognition…
Mahindra Manulife Insurance has appointed Ruchika Malhan Varma as Chief Marketing & Customer Officer (CMCO). In her new role, Varma will oversee brand and marketing communications, corporate communications, digital and growth marketing, customer experience, digital experience, partnerships, DEI, sustainability, and AI enablement. Varma brings more than two decades of experience across financial services, media, entertainment, travel…
Tracking mentions is only half the equation. The other half is actively encouraging more positive brand mentions. After all, the more people organically talk about your brand, the more buzz and credibility you build. One of the most effective ways to boost mentions in 2026 is through micro influencer marketing and UGC (user-generated content). Micro…
Carnegie-based agency integrates websites, SEO, paid advertising, social media, reputation management, public relations and AI into one coordinated strategy Higher Images Connects Digital Marketing Channels for Pittsburgh-Area Business Growth Get the latest news delivered to your inbox Sign up for The Manila Times newsletters By signing up with an email address, I acknowledge that I…
