Winterberry Group Sees Brands Rapidly Adopting AI to Support Performance Marketing Efforts—with Overwhelming Majority Seeing Gains
NEW YORK, June 03, 2026 (GLOBE NEWSWIRE) — A new U.S. research report sees brands and their agencies adopting artificial intelligence (AI)-driven processes and techniques at rapid levels to drive performance-oriented aims in marketing — and achieving significant boosts in customer acquisition, incremental sales and retail traffic as a result. “AI is both disruptive and…
