Inside AI traffic’s 796% growth, and why it converts more ready-to-buy visitors

Inside AI traffic’s 796% growth, and why it converts more ready-to-buy visitors

Custom 3D illustration of the concept of SEO optimization for search results. – DETHAL // Shutterstock Inside AI traffic’s 796% growth, and why it converts more ready-to-buy visitors AI-referred visitors aren’t just increasing. They’re more likely to convert. In an analysis of 2.3 billion sessions (January 2024 to December 2025): Traffic from generative AI grew…