How Tractor Supply scaled a commerce media network for rural customers

How Tractor Supply scaled a commerce media network for rural customers

Byadmin

The Tractor Supply Company Media Network has been highly commended in Strategy/Planning Team of the Year (Agency/Brand) at The Drum Awards for Commerce Media 2026. Here is the case study that impressed the judges as submitted. Tractor Supply Company serves one of the most distinctive audiences in American retail: rural lifestyle customers whose purchasing behaviors…

Can AI reach rural India’s classrooms?

Can AI reach rural India’s classrooms?

Byadmin

March 18, 2026 NEW DELHI – Artificial intelligence (AI) has emerged as a pivotal force in reconfiguring India’s educational landscape, enhancing pedagogy, boosting classroom effectiveness, and contributing to national development. The International Monetary Fund’s recent upward revision of India’s gross domestic product (GDP) growth projections to 7.3 per cent for 2026 and 4.6 per cent…