Winterberry Group Sees Brands Rapidly Adopting AI to Support Performance Marketing Efforts—with Overwhelming Majority Seeing Gains

Winterberry Group Sees Brands Rapidly Adopting AI to Support Performance Marketing Efforts—with Overwhelming Majority Seeing Gains

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NEW YORK, June 03, 2026 (GLOBE NEWSWIRE) — A new U.S. research report sees brands and their agencies adopting artificial intelligence (AI)-driven processes and techniques at rapid levels to drive performance-oriented aims in marketing — and achieving significant boosts in customer acquisition, incremental sales and retail traffic as a result. “AI is both disruptive and…

Nigeria: Oluwadunsin Sanya – Exploring the Rapidly Evolving Future of Digital Journalism At the Financial Times Conference

Nigeria: Oluwadunsin Sanya – Exploring the Rapidly Evolving Future of Digital Journalism At the Financial Times Conference

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Digital media professional and Head of Editorial and Innovation at BellaNaija, Oluwadunsin Sanya, was among featured speakers at the Financial Times “News in the Digital Age” Conference in London, joining global media executives and thought leaders to interrogate the rapidly evolving future of journalism. At the high level forum, she addressed shifting audience behaviour, the…

State of IT jobs: AI sparks rapidly changing market for skills

State of IT jobs: AI sparks rapidly changing market for skills

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Other AI skills that grew the most in 2025 include Azure AI Studio, AI productivity, Spring AI, custom GPTs, prompt flow, large language model operations (LLMOps), AI strategy, OpenAI API, and automated feature engineering, according to LinkedIn. This marks somewhat of a shift from 2023, when the fastest growing AI skills included model training, hyperparameter…