Iterable CMO Priya Gill Provides B2B Customer Engagement Insights: Demand Gen Report Q&A
Key Takeaways: Iterable’s Priya Gill says B2B customer engagement now depends on consistent, connected experiences that build trust over time, not just more campaigns or surface-level personalization. Gill argues AI should reduce operational complexity by handling repeatable tasks and helping teams act on signals in context, while humans stay focused on judgment, nuance, and experience…
