43% of companies have already priced AI productivity into sales quotas. Most haven’t earned it.
43% of companies have already priced AI productivity into sales quotas. Most haven’t earned it. Eighteen months into the generative-AI era, sales targets are already moving on the assumption that AI is making reps faster, sharper, and more productive. But most companies haven’t actually proven that yet. According to CaptivateIQ’s 2026 State of Incentive Compensation…
