Glu prepares ecommerce brands for ‘new currency’ in AI discovery – Campaign Brief

Glu prepares ecommerce brands for ‘new currency’ in AI discovery – Campaign Brief

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Glu.ai, a Shopify-native Generative Engine Optimisation (GEO) platform has announced it is perfectly positioned to help brands across Australia to become visible, trusted, and recommended inside AI-generated answers across platforms like ChatGPT, Google AI Overviews, Gemini, and Perplexity.   As product discovery shifts from traditional search to AI-led conversations, Glu enables ecommerce merchants to adapt…

Microsoft prepares AI revolution: Bing ready to transform the internet

Microsoft prepares AI revolution: Bing ready to transform the internet

Byadmin

Microsoft continues to transform its Bing search engine as part of a broader strategy to integrate artificial intelligence into everyday online search. Over the past year, the company has introduced a series of major updates that significantly change how users interact with information on the internet. The changes reflect Microsoft’s ambition to move beyond the…