Is Posting on Social Media Enough for Brand Marketing?

Is Posting on Social Media Enough for Brand Marketing?

1. Is posting on social media enough for business growth? No. Social media helps brand awareness, but businesses need multiple digital channels for sustainable growth. 2. Why is organic reach on social media declining? Platform algorithms now prioritize paid advertisements, entertainment content, and creator-driven posts. 3. Why is SEO more valuable than social media alone?…

Centre Proposes To Extend IT Rules To Users Posting News Content On Social Media

Centre Proposes To Extend IT Rules To Users Posting News Content On Social Media

The Central Government has proposed amendments to the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, proposing to expand compliance obligations of intermediaries with government-issued directions and to widen the scope of regulatory oversight over online content, including news and current affairs shared by non-publisher users. The Ministry has invited feedback from…