Avanish Agarwal on Sri Jagdamba Pearls’ festive strategy
As part of MediaBrief’s exclusive invite-only FestiveBrandBrief26 series, Avanish Agarwal, Managing Partner, Sri Jagdamba Pearls, shares how the brand is approaching the festive season by blending its Hyderabadi heritage with contemporary jewellery trends. He also speaks about the role of omnichannel marketing, youth-focused collections, cross-platform integration, and the brand’s efforts to create seamless online-to-offline customer…
