Wasn’t marketing behaving like a teenager let loose in a data warehouse for the last decade? More data. More dashboards. More cookies. More clicks. More audiences. More algorithms. If a customer sneezed on Instagram, somebody somewhere built a dashboard to measure the sneeze. Then came AI, promising to tidy up the mess. There is, however,…
By Joshua Krish Carvalho Baradhwaaj,Over the last couple of years, one thing has become increasingly clear in our conversations with clients. Consumers are moving seamlessly between screens, but media plans often aren’t. We still tend to think in channels, television for awareness, digital for performance, social for engagement. Consumers don’t see those boundaries. They simply…
A lot of AI projects are learning the corporate art of being both successful and in trouble at the same time. That is the uncomfortable picture in Laivly’s 2026 AI Deployment Index, released today. The Winnipeg-based company, which sells AI software to contact centres, surveyed 200 contact centre leaders across the U.S. and Canada and…
AI represents one of the biggest inflection points of our time – a moment of profound change for business. It promises productivity and efficiency gains, lower costs, better decision-making through data and revenue growth. The promises roll off the tongue with ease, but the integration of AI has the potential to disrupt businesses in ways…
As searches for “Can AI do SEO,” “Will AI replace SEO,” and “What is SEO for AI called” surge across professional service categories, AI Search Engineers identifies the more commercially significant question businesses should be asking, and why the answer changes everything about where they invest their digital visibility budget AMHERST, NY / ACCESS Newswire…
importance of data in e-commerce.) 6. DataHawk: Performance Monitoring DataHawk serves as a comprehensive performance monitoring tool for Amazon sellers. Utilizing advanced AI algorithms, it helps sellers track their product rankings, sales, and overall performance metrics. The platform’s ability to consolidate data from multiple sources into one dashboard allows for a holistic view of your…
TOPSHOT – He Xiaopeng, cofounder and chairman of Chinese electric vehicle maker Xpeng, launches Xpeng’s next-gen Iron humanoid robot during AI Day press conference at its headquarter in Guangzhou, in southern China’s Guangdong province on November 5, 2025. (Photo by Jade GAO / AFP) (Photo by JADE GAO/AFP via Getty Images) AFP via Getty Images…
Spread the loveThe digital landscape is rapidly evolving, and with it comes a transformative shift in how brands achieve visibility online. The 2026 AI search visibility report has brought to light …
AI is reshaping architecture at the extremes of massing and visualisation, but the profession’s value remains in the missing middle …
Online and offline shopping is blurring. Carly Johnson of Momentum Worldwide explains why the key to winning shoppers is understanding how they move between channels. Shoppers “appreciate that different channels solve different needs at different moments,” says Johnson (Jazael Melgoza/Unsplash) Omnichannel marketing has been considered the gold standard for brands navigating an increasingly fragmented media…
