Zero-click search hit 60%. Stop measuring clicks, start measuring mentions

Zero-click search hit 60%. Stop measuring clicks, start measuring mentions

60% of global Google searches in 2026 end without an external click. Mobile sits closer to 77%. The… Share Post Pinterest Messenger 60% of global Google searches in 2026 end without the user clicking through to an external website. On mobile, the share climbs to 77%. On desktop it sits closer to 46% (Click-Vision zero-click…

Measuring productivity purely by AI token usage misses the point. There are far better metrics to monitor.

Measuring productivity purely by AI token usage misses the point. There are far better metrics to monitor.

(©Karola G – canva.com) The conversation about AI and enterprise productivity has drifted into a peculiar place. Organizations that spent years refining outcome-based performance frameworks are now, in some cases, reverting to curious metrics as a measure of an employee’s “productivity.” Not how much code they write or how many customer resolutions they manage –…

Stop Measuring AI Productivity. Start Measuring AI Outcomes.

Stop Measuring AI Productivity. Start Measuring AI Outcomes.

Pressure to justify AI investment is growing quickly. Lalena Kennedy via Canva By C200 Member Farrah Lakhani CFOs and boards across industries are asking the right question about AI: where is the return on investment? It is the right question, but most organizations are measuring in ways that do not reflect real business impact. Enterprise…

Generative AI in Enterprises: Security Risks Most Companies Are Not Measuring

Generative AI in Enterprises: Security Risks Most Companies Are Not Measuring

Introduction: The Silent Expansion of Generative AI in Business Generative Artificial Intelligence has rapidly moved from experimentation to widespread adoption across enterprise environments. From internal copilots and customer support chatbots to code generation and data analysis, organizations are embedding large language models into critical business workflows. While productivity improvements are relatively easy to quantify, the…