You have probably seen the screenshots: someone earning thousands a month in “passive” affiliate income while they sleep. Most of it is exaggerated, and some of it is a lie. But underneath the hype, affiliate marketing is a real, legitimate way to earn money by recommending products you believe in, and plenty of ordinary people…
Marketing has never stood still. Every era has introduced a force that has challenged the sworn playbooks. Today, that force is AI. For marketers, it has sparked equal parts excitement and uncertainty. AI is changing how content is created, campaigns are executed, decisions are made and customer experiences are delivered. Alongside the promise of unprecedented…
Swedish home furnishings retailer IKEA has appointed Jessamine Avila as its new chief marketing officer for India, a strategic leadership placement designed to support the company’s ongoing expansion of its omnichannel retail network. In her new capacity within the growth and marketing function, Avila will take charge of directing IKEA India’s marketing strategies and driving…
IKEA India has appointed Jessamine Avila as chief marketing officer (CMO) as the home furnishings retailer strengthens its leadership team to support its omnichannel growth strategy in the country. In her new role, Avila will be part of IKEA India’s Growth and Marketing function, leading the company’s marketing strategy and brand-building initiatives as it expands…
1. Is posting on social media enough for business growth? No. Social media helps brand awareness, but businesses need multiple digital channels for sustainable growth. 2. Why is organic reach on social media declining? Platform algorithms now prioritize paid advertisements, entertainment content, and creator-driven posts. 3. Why is SEO more valuable than social media alone?…
FAQs: 1. What is AI companion affiliate marketing? AI companion affiliate marketing lets creators earn commissions by referring users to AI companion platforms through tracked subscription purchases and sign-ups. 2. Why is AI companion affiliate marketing growing in 2026? Growing AI adoption, recurring subscription models, creator-led marketing, and rising digital advertising costs are accelerating affiliate…
What is the average salary of a digital marketer in India in 2026? Entry-level professionals typically earn Rs. 3 LPA to Rs. 6 LPA, while experienced digital marketers can earn Rs. 25 LPA to Rs. 60 LPA or more, depending on experience and expertise. Which digital marketing role offers the highest salary? Head of Digital…
Following the release of our 2026 US Agencies Benchmarking Report, we are highlighting the top US B2B Marketing Agencies across the US. The report provides a clear view of the agencies setting the pace in one of the most competitive B2B markets. In this blog, we take a closer look at some of the top-performing…
Business owners today face mounting pressure to do more with less while maintaining competitive advantage. Marketing and workflow automation offer a practical solution to this challenge, transforming how companies handle everything from customer acquisition to daily operations. Yet many leaders remain uncertain about where to start or which processes deserve automation first. Understanding the strategic…
Discover India’s leading AI and digital marketing consultants who are revolutionizing the digital landscape. These experts, from Pranav Jha to Piyush Kukreja, are driving unprecedented growth, leveraging AI, and shaping the future of businesses. Uncover their strategies and why they are crucial for success in 2026. In The News -Staff Published: Thursday, July 2, 2026,…
