Manulife appoints Sarah Chapman as Global Chief Marketing & Customer Experience Officer, joining Executive Leadership Team

Manulife appoints Sarah Chapman as Global Chief Marketing & Customer Experience Officer, joining Executive Leadership Team

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TORONTO, Sept. 10, 2026 /CNW/ — Manulife has appointed Sarah Chapman as Global Chief Marketing & Customer Experience Officer, effective January 1, 2027, reporting to Phil Witherington, President and Chief Executive Officer, and joining Manulife’s Executive Leadership Team. Chapman will lead Manulife’s Global Marketing organization, with responsibility for the company’s brand, marketing and enterprise customer…

Why the New Battle for Customer Experience Starts at Checkout

Why the New Battle for Customer Experience Starts at Checkout

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Retailers have spent the last decade investing heavily in customer experience. They’ve optimized websites, refined mobile journeys, embraced personalization, and invested in CRM platforms to better understand their customers. Collectively, these efforts have transformed how people discover and buy products online. However, while businesses have become increasingly sophisticated at winning the sale, many still underestimate…

The Next Great Customer Experience is the Physical Space

The Next Great Customer Experience is the Physical Space

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Executive Summary Physical spaces are becoming connected environments that integrate touchpoints into a seamless customer journey. This “Connected Customer Experience” turns locations into strategic assets that shape perceptions and strengthen relationships. Future competitive advantage depends on intelligently integrating technology to create memorable experiences and drive sustainable growth. For decades, organizations have invested heavily in making…

Transforming Customer Experience in India with MarTech Innovations, ETBrandEquity

Transforming Customer Experience in India with MarTech Innovations, ETBrandEquity

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The marketing landscape in India is evolving every time there is a new tech refresh, algorithm change, or trend that emerges overnight. As customers interact across the digital eco-system, from websites, mobile apps, social media platforms, online marketplaces, to physical retail stores, delivering a seamless experience across all touchpoints has become essential. Marketing technology (MarTech)…

When a Moment of Truth Becomes a Moment of Tragedy: Is Too Much Digital Transformation Destroying Customer Experience?

When a Moment of Truth Becomes a Moment of Tragedy: Is Too Much Digital Transformation Destroying Customer Experience?

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Digital transformation has become the default strategy. Companies invest heavily in apps, AI chatbots, self-service portals, data platforms, and automated workflows, promising faster, more personalized, and more convenient customer experiences. On paper, customers demand seamless digital interactions, and technology can scale what human teams cannot. In practice, aggressive digitization often degrades the experience rather than…

KONE Egypt strengthens customer experience through digital innovation

KONE Egypt strengthens customer experience through digital innovation

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The introduction of myKONE makes project delivery more transparent, connected and effortless, reinforcing KONE’s customer-first approach. CAIRO, Aug. 2, 2026 /PRNewswire/ — As digital transformation reshapes the construction industry, the way customers experience projects is evolving. Transparency, easy access to project information and seamless collaboration are becoming essential elements of successful project delivery. At KONE,…

Customer Experience Management (CEM) Africa 2026 Welcomes Three Influential Global Speakers

Customer Experience Management (CEM) Africa 2026 Welcomes Three Influential Global Speakers

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CEM Africa, Africa’s leading customer experience conference, has announced three internationally respected speakers who will take to the stage at CEM Africa 2026, taking place from 18 – 20 August 2026 in Cape Town. Bringing together senior leaders from customer experience, marketing, digital transformation, retail, customer service and business strategy, CEM Africa continues to attract…

How Digital Trends 2026 Are Transforming Advertising and User Experience

How Digital Trends 2026 Are Transforming Advertising and User Experience

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Digital marketing overview on Wikipedia.) AI plays a pivotal role in this process. By automating moderation tasks, these platforms can respond to inappropriate content more quickly and efficiently. However, the reliance on AI for content moderation also raises questions about accountability and accuracy. The potential for false positives or negatives can impact user freedom and…

Best Beginner AI Certifications with No Coding Experience: Complete Guide

Best Beginner AI Certifications with No Coding Experience: Complete Guide

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1. Which AI certification is best for complete beginners with no coding experience? Google AI Essentials, AI For Everyone by DeepLearning.AI, and IBM AI Foundations for Everyone are among the best options because they teach AI concepts and practical applications without requiring programming skills. 2. Do I need coding knowledge to earn an AI certification?…