Top healthcare analytics trends improving digital patient engagement

Top healthcare analytics trends improving digital patient engagement

Healthcare marketing teams lost their measurement stack. Not gradually, either. Between the HHS tracking bulletin in December 2022, Meta Pixel litigation, and a wave of class actions that included Kaiser Permanente’s settlement of up to $47.5 million over tracking code on its websites and portals, the standard analytics playbook that every other industry still uses…

Cwallet Announces Q3 Expansion with New Web3 Tools for Trading, Rewards, and Engagement

Cwallet Announces Q3 Expansion with New Web3 Tools for Trading, Rewards, and Engagement

Bratislava, Bratislava Region, Slovakia, July 27, 2026 — Cwallet, a Web3 hub integrating crypto services, has announced its Q3 product expansion, introducing new features designed to improve communication, rewards management, and user engagement within the crypto ecosystem. As Web3 adoption continues to grow, users often experience fragmented journeys across different platforms. Communities communicate through separate…

Why Employee Engagement Drives External Success

Why Employee Engagement Drives External Success

This viewpoint is shaped by insights taken from shortlisted entries in the 2025 B2B Marketing Awards. Evaluated by over 100 independent, client-side judges through a rigorous two-stage process, the analysis gives a clear view of how leading organizations are evolving and where others can improve. This blog touches on employee engagement and how it can…

How AI in Healthcare SEO Is Transforming Patient Engagement and Google Rankings

How AI in Healthcare SEO Is Transforming Patient Engagement and Google Rankings

AI in healthcare communication.) Healthcare organizations should strive to include citations from credible sources, such as medical associations or .edu health sites, within their content. By doing so, they not only enhance their credibility but also improve their chances of being favored by AI algorithms. The more authoritative your content appears, the more likely it…

Pega Says Customer Engagement Studio Speeds Campaign Delivery

Pega Says Customer Engagement Studio Speeds Campaign Delivery

The Gist Unified agent workspace. Pega orchestrates AI and human agents in one governed environment. Accelerated campaign delivery. Marketers move from brief to live campaigns in minutes. Governance for marketers. Built-in compliance and risk controls support enterprise AI adoption. Pegasystems on today announced Pega Customer Engagement Studio at PegaWorld in Las Vegas. The agentic AI…

Iterable CMO Priya Gill Provides B2B Customer Engagement Insights: Demand Gen Report Q&A

Iterable CMO Priya Gill Provides B2B Customer Engagement Insights: Demand Gen Report Q&A

Key Takeaways: Iterable’s Priya Gill says B2B customer engagement now depends on consistent, connected experiences that build trust over time, not just more campaigns or surface-level personalization. Gill argues AI should reduce operational complexity by handling repeatable tasks and helping teams act on signals in context, while humans stay focused on judgment, nuance, and experience…

Rethinking feedback literacy: Teaching engagement with AI-generated feedback

Rethinking feedback literacy: Teaching engagement with AI-generated feedback

Despite decades of research, helping students use feedback effectively remains one of the most persistent challenges in writing instruction. Teachers devote extensive time to commenting on student work, yet the benefits often fall short because students struggle to interpret and act on those comments. The arrival of generative artificial intelligence (GenAI) has intensified this challenge…

Technology, Community Engagement, and the Future of Regional Media

Technology, Community Engagement, and the Future of Regional Media

The year 2026 has solidified a profound shift in how residents of the Finger Lakes and the broader Upstate New York region consume information and spend their digital leisure time. As traditional broadcasting continues to merge with high-speed internet capabilities, regional news hubs have become essential nodes in a global network of instant communication. This…

White Coat Web Strengthens Direct Engagement with Medical Practices at TexMed 2026

White Coat Web Strengthens Direct Engagement with Medical Practices at TexMed 2026

Classified in: Health, Science and technology Engagement with physicians reinforces White Coat Web’s focus on patient acquisition, digital visibility, and evolving healthcare marketing strategies AUSTIN, Texas, April 22, 2026 /PRNewswire/ — White Coat Web participated in TexMed 2026 as part of its ongoing effort to engage directly with medical practices and better understand how providers are…