Boomerang Partners is preparing to launch a major affiliate-focused activation branded TIME TO WIN, as the global sports calendar moves into one of its busiest periods. The company has released a teaser video featuring players from AC Milan, its Official Regional Partner, signalling the upcoming activation aimed at affiliate teams. The video includes appearances by…
Boomerang Partners used its participation at iGB Affiliate Barcelona 2026 to underline sports as its core strategic focus, present a new analytics-driven product for affiliates, and secure industry recognition at the European iGaming Awards. The company attended the affiliate marketing event, held from January 20 to 21, where it met with existing and prospective partners,…
Global affiliate gambling and betting marketing agency Boomerang Partners will present a new sports-focused planning guide at iGB Affiliate Barcelona 2026, as it looks to showcase its expertise in the sports betting vertical. Boomerang Partners will attend the two-day event on Jan. 20–21, hosting visitors at booth 81-L10, where it plans to launch the Sports…
Ahead of a year filled with major sporting events, Boomerang Partners looks into the biggest opportunities of 2026, and addresses how their Sports Marketing & Betting Calendar 2026 can help the industry understand what trends to jump on and how to plan ahead of a busy period. 2026 can be called the year of sports,…
