[Next-Generation Automation] AI Agents are Transforming Marketing! A Thorough Guide from Basic Knowledge to Practical Use Cases

[Next-Generation Automation] AI Agents are Transforming Marketing! A Thorough Guide from Basic Knowledge to Practical Use Cases

Byadmin

In recent years, the use of “AI agents” has been rapidly gaining attention in the field of digital marketing. Unlike conventional generative AI, AI agents are a technology capable of autonomously judging and executing a series of business processes to achieve goals that will dramatically improve the productivity of marketing organizations. In this article, we…

How to elevate AI workflows beyond basic prompts

How to elevate AI workflows beyond basic prompts

Byadmin

There’s more to real-world AI work than asking questions. Jason Michael Perry’s Builders Conference workshop, “Real World Applied AI Workflows for Right Now,” highlighted the importance of context when working with generative AI tools such as Claude and ChatGPT. He set up attendees to go beyond one-off chatbot queries to create repeatable systems that can…