Measure the Job, Not Just the Audience

Measure the Job, Not Just the Audience

Retail Insider has released Q3 2026 Marketing & Customer Experience: Marketing Moves Closer to Commerce, authored by Retail Insider founder and publisher Craig Patterson. The report examines how campaigns, loyalty, retail media and physical experiences are creating more direct connections between attention and shopping. The report covers Canadian retail marketing, advertising, branding, customer acquisition, loyalty,…

Triton Digital Enhances Demos+ to Deliver More Precise Audience Targeting for Podcast Campaigns

Triton Digital Enhances Demos+ to Deliver More Precise Audience Targeting for Podcast Campaigns

New Capability Lets Advertisers Target Content by Audience Demographics, Media Behavior and Purchase Intent NEW YORK, September 10, 2026–(BUSINESS WIRE)–Triton Digital, the global technology and services provider to the digital audio, podcast and broadcast radio industries, today launched Demos+ Demographic Targeting, a new content targeting capability built on Demos+, the company’s survey-based podcast audience measurement…

Future B2B Launches Affinity, an Audience Data Platform That Helps Marketers Find Active Buyers in Real Time

Future B2B Launches Affinity, an Audience Data Platform That Helps Marketers Find Active Buyers in Real Time

A new, unified audience data platform spanning Future B2B’s ecosystem, helping B2B marketers move beyond static ICPs to identify and engage verified, in-market audiences through real-time engagement signals. NEW YORK CITY, NY / ACCESS Newswire / June 9, 2026 / Future B2B today announced the launch of Affinity, a new audience data platform designed to…