AI represents one of the biggest inflection points of our time – a moment of profound change for business. It promises productivity and efficiency gains, lower costs, better decision-making through data and revenue growth. The promises roll off the tongue with ease, but the integration of AI has the potential to disrupt businesses in ways…
AI and SEO: Why rankings aren’t the whole story anymore and how you can adapt There’s no denying that AI has permeated daily and professional life. You notice it when topics like deepfakes or AI-powered translation tools make their way to your dinner table. As a marketer, you’ve seen how AI has changed the digital…
Netflix is launching an animated AI studio, dubbed INKubator, aimed at producing AI generated content, according to both news reports (1) and recently published company job listings. (2) INKubator, at least in the beginning, will seemingly focus on short-form animated content. But at least one job listing indicates the company has ambitions to expand its…
Leaders of the California State University system, the CSU, want it to become the nation’s first artificial intelligence-powered institution of its kind. It entered into a $17 million no-bid contract with OpenAI last year to provide students, faculty and staff with a new resource: ChatGPT Edu — a version of the popular generative AI chatbot…
When a 15 year old starts thinking about where to go after school, they’re increasingly asking AI before they ask anyone else. Research from the UK’s communications regulator Ofcom showed that around four in five teenagers who use the internet are already using generative AI tools such as ChatGPT or Claude. This matters because generative tools don’t…
You’re probably sick of reading about artificial intelligence, maybe especially from this byline. But amid all the discussion, hype, and hysteria, Goldman Sachs economists Sarah Dong and Joseph Briggs have a sobering dose of reality in the data: Fewer than 19% of U.S. establishments have adopted it. The Census Bureau’s Business Trends and Outlook Survey,…
The Drum’s AI Marketing Pulse reveals that AI confidence is racing ahead of capability, governance and ownership. Ahead of The Drum’s Predictions 2026, here are the seven signals already reshaping what this year will really demand of marketing leaders. The Drum launches wave one of the AI Marketing Pulse, in partnership with Gut Network AI…
Generative AI hasn’t yet won over the quants. A majority of people running systematic trading strategies at top-tier asset managers have “not yet begun their generative AI journey,” according to a new Bloomberg survey. The data giant interviewed 151 quants between April and November last year to determine how they’ve integrated generative AI tools into…
While AI tools now assist with imaging interpretation, clinical documentation, risk prediction, and remote monitoring, healthcare delivery itself has not fundamentally changed. Instead, AI has been layered onto existing workflows, leaving fragmentation, inefficiency, and inequity largely intact. A new study published in the journal Bioengineering argues that this incremental approach is holding healthcare back at…
