Google expands AI suite, unveils commerce and analytics tools The company outlined a series of AI-focused platform updates at Google Marketing Live 2026 to support campaign performance, commerce and measurement. (Image: Google) At its Google Marketing Live 2026 event on May 20, the tech company unveiled a wide range of new advertising and commerce tools…
Indias Marketing sector sees sharp rise in fresher hiring, driven by AI and analytics roles: ReportFresher hiring in India’s marketing and advertising sector has risen sharply this year as companies increase demand for candidates with skills in AI, analytics and digital operations, according to a report by TeamLease EdTech. The report said fresher hiring intent…
1. Which marketing analytics certification is best for beginners? Google Analytics and HubSpot programs are ideal for beginners since they are free, beginner-friendly, widely recognised, and cover essential analytics concepts, dashboards, campaign tracking, attribution, and reporting skills demanded by employers. 2. Are marketing analytics certifications valuable in 2026? Yes, companies increasingly seek professionals skilled in…
New Verisk Model Context Protocol (MCP) connectors enable conversational, natural-language interactions, provide contextual access to Verisk’s trusted insurance analytics inside enterprise AI environments. Enables underwriting and claims professionals to access Verisk’s regulatory-grade data within Claude, surfacing relevant insights and reducing manual tasks. AI-enabled insurance workflows with embedded governance and security controls that reinforce trust, ensure…
Verisk, a global data analytics and technology provider to the insurance industry, has integrated its reliable insurance analytics and generative AI capabilities with artificial intelligence firm Anthropic’s Claude Enterprise. This integration is facilitated by standardised Verisk Model Context Protocol (MCP) connectors, which enable insurance and property restoration professionals to access insights conversationally within a secure,…
Learn how OneRoyal is utilising advanced AI-powered market analytics to take the emotion out of trading through data-driven decision-making OneRoyal is building a solid reputation as a forward-thinking broker thanks to how it is using cutting-edge technology as part of its product offering. The multi-regulated company has implemented a host of innovative, specialist…
Is Google Analytics accurate? Why GA4 data isn’t always reliable (and what marketers should do) Here’s a question marketers always ask: Is Google Analytics accurate? Not entirely. The gap between what Google Analytics 4 (GA4) shows you and what’s actually happening on your site is bigger than most marketers expect. GA4 has become one of…
Artificial intelligence is changing how organisations use data. Tasks that once required complex queries and manual analysis can now be done in minutes with modern analytics platforms. Because of this shift, many companies are rethinking how they manage and analyse data. In fact, 61% of organisations are rethinking their data and analytics operating model due…
Overview: Big Data Analytics enables organisations to convert complex datasets into insights that improve efficiency, innovation, and competitive advantage.From …
Crexi Market Analytics uses AI deep research to generate comprehensive, sourced commercial real estate market reports, blending Crexi’s exclusive proprietary transaction data with reputable third-party sources across major and secondary U.S. markets LOS ANGELES, April 2, 2026 /PRNewswire/ — Crexi, a leading commercial real estate (CRE) data platform and marketplace, today announced the launch of Crexi…
