Boost Your Brand: Essential Marketing Strategies for Small Businesses in 2026

Boost Your Brand: Essential Marketing Strategies for Small Businesses in 2026

Getting your small business noticed in 2026 is going to take some smart moves. The online world keeps changing, and what worked last year might not be the best approach now. We’ve looked at what’s really working for small businesses, cutting through the noise to find the marketing strategies that make a real difference. Think…

Budget 2026 Expectations Live Updates: Survey reveals Sitharaman must balance policy-making between external shocks and internal pressures

Budget 2026 Expectations Live Updates: Survey reveals Sitharaman must balance policy-making between external shocks and internal pressures

India Budget News Live Updates:Budget 2026 expectations are rising around measures that can ease household financial pressure while strengthening access to formal credit.According to Adhil Shetty, CEO of BankBazaar, the upcoming budget presents a key opportunity to align digital infrastructure, taxation, and credit systems with the country’s evolving economic needs.Highlighting the importance of Digital Public…

AI continues as core focus of thematic funds in 2026, says BlackRock

AI continues as core focus of thematic funds in 2026, says BlackRock

Mega forces converge to reshape portfolios as AI depth, defense digitization, and energy constraints are redefining thematic investing for advisors. Artificial intelligence, geopolitical fragmentation, infrastructure expansion, and digital assets are the intersecting forces reshaping portfolio construction and opportunity sets in 2026. Markets are increasingly driven by long-term structural themes rather than short-term cycles and BlackRock’s…

India’s app downloads surge to 25.5 billion in 2025 as Gen-AI boom reshapes mobile market

India’s app downloads surge to 25.5 billion in 2025 as Gen-AI boom reshapes mobile market

India recorded 25.5 billion app downloads in 2025, marking a recovery from the dip seen the previous year. The rebound was largely driven by the rapid adoption of generative AI apps and the rise of short-form microdrama platforms, which together reshaped download and engagement trends across the country. After falling to 24.6 billion downloads in…

International buyers drive 75% of gifting orders in 2025, ETBrandEquity

International buyers drive 75% of gifting orders in 2025, ETBrandEquity

Representative image (iStock)International buyers are now driving the majority of UK online orders. Analysis of more than three million UK transactions by affiliate marketing platform Admitad, and marketplace data from global gifting marketplace Flowwow, shows that in 2025, 75 per cent of all orders processed by UK sellers in the gifting segment came from overseas…

Youtube CEO Outlines 2026 Vision: AI Tools for Creators, Fight Against Low-quality Content

Youtube CEO Outlines 2026 Vision: AI Tools for Creators, Fight Against Low-quality Content

TL;DR AI Creator Tools: YouTube CEO Neal Mohan announced AI tools that let creators make Shorts featuring their own likenesses and expand interactive content. Quality Control: The platform is actively extending established spam and clickbait systems to combat the spread of low-quality AI-generated content on YouTube. Massive Adoption: More than 1 million YouTube channels used…