Advertising and Health Communication.) As new features and tools are unveiled, advertisers will likely engage in discussions about the implications of these changes. The fear of missing out (FOMO) on essential updates can drive brands to act quickly, ensuring they leverage new capabilities before their competitors do. The event is expected to foster a buzz…
[Source: AI] Charles R. Goulding and Preeti Sulibhavi share insights from a recent Deloitte seminar, connecting today’s AI boom to tomorrow’s factory floor innovations. Artificial intelligence is no longer a side investment for major technology firms. It has become the central battleground for capital deployment, and the scale is staggering. According to The New York…
Digital engineering services company Happiest Minds Technologies has approved its FY27 strategic plan and reaffirmed a revenue growth guidance of 12.5%, while retaining an aspirational target of 15%, as it sharpened its focus on artificial intelligence-led services and platforms. The Bengaluru-based company’s board approved the plan amid expectations that accelerating enterprise AI adoption and digital…
Ahead of our exclusive AI workshop at GrowBoat Barcelona, Admiral Media stress-tested Google Veo 3.1, Grok Imagine, and Seedance V1.5 under real production constraints. Here is the raw, data-backed reality of which engine actually scales ad creative and which fractures under pressure. Most AI video production tools look incredible in promotional demos but only few…
GUEST OPINION: 📌 Key Takeaways AI is reshaping UX: Agencies that leverage generative AI, predictive analytics, and automated personalisation deliver 34% higher user retention (Phenomenon Studio internal study, 2025). Boutique vs. full-service: Boutique web design agencies like Phenomenon Studio offer deeper specialisation and faster adaptation to AI trends compared to large, slow-moving enterprises. E-E-A-T matters: The best…
India’s influencer market is heading toward ₹3,375 crore by 2026, according to EY’s State of Influencer Marketing in India report. The creators are there. The budgets are moving. And yet, many brands are quietly stepping back not because influencer marketing doesn’t work, but because theirs doesn’t. The gap isn’t about money. It’s about structure. And…
For years, African creative industries have been evaluated against global production systems they were never designed to mirror. Comparisons often focused on budget size, crew scale, infrastructure, and technical resources rather than the distinct creative approaches shaping film, advertising, music, and content production across the continent. Flaw in the logic Against the ‘bright lights, big…
Kim Byoung-pil The author is a professor of technology management at KAIST. The office environment is changing rapidly. AI is now drafting business plans, designing marketing campaigns and even handling customer service and bookkeeping. Such multitasking capabilities are particularly useful for small organizations, where the work force is often limited. Startups…
The rise of commerce driven by artificial intelligence is transforming how products are discovered, evaluated and purchased. Increasingly, consumers are turning to generative AI tools to ask complex, conversational questions and are expecting precise, trustworthy answers in return. In fact, nearly one in four consumers have already used a generative AI tool to search for a product…
Organized by Eventage TechEx North America 2026 was held on 18–19 May at the San Jose McEnery Convention Center, California. The event attracted over 8,000 attendees, 250+ speakers, and hundreds of exhibitors across AI, cybersecurity, cloud computing, digital transformation, intelligent automation, IoT, edge computing, and data center technologies. A strong presence of over 30 Pakistani…
