From lo-fi storytelling to social listening as a growth engine and joy-driven sustainability, the rules of social are being rewritten for 2026. Drawing on billions of social interactions and insights, here are the three trends you can’t ignore. Social media is about to be shaped less by platforms and more by people and community If…
by Felix Richter, Data Journalist Statista Less than four years after the release of ChatGPT marked the beginning of the AI era, artificial intelligence has become an integral part of the content marketing toolkit. From drafting text and generating visuals to analyzing campaign performance, AI-powered tools are being used for many day-to-day tasks, ideally helping…
Introduction The online shopping environment is becoming highly dynamic. Customers now move between websites, social media, mobile apps, physical stores, and other digital touchpoints. Therefore, businesses can no longer rely on one communication channel to gain and maintain customer interest. Instead, businesses need to create seamless experiences. These experiences should allow customers to interact with…
How Do I Set Up and Run Automated Marketing Campaigns? The steps to set up an automated marketing campaign include planning your campaign, setting up software, gathering leads, using automated emails and workflows, and then continuing to monitor and refine your campaign as it runs. Step 1: Plan your campaign Start by defining clear objectives,…
Artificial intelligence has transformed the way businesses approach digital marketing, making it easier than ever to generate content, automate workflows, and analyze customer behavior. However, companies looking for lasting online visibility should still prioritize expert SEO consulting because it connects them with proven optimization strategies and experienced professionals who build sustainable organic growth rather than…
Reinforcing its leadership in indigenous telecom innovation, the Centre for Development of Telematics (C-DOT), the premier R&D institution under the Department of Telecommunications (DoT), Government of India, hosted its Annual IP Awards Ceremony 2026 at its Bengaluru campus. The event celebrated cutting-edge intellectual property (IP) achievements and recognised the innovators driving India’s self-reliant digital…
