Entries Now Open for the 2026 AMI Marketing Excellence Awards – Campaign Brief
February 26 2026, 1:22 pm | | No Comments
The Australian Marketing Institute (AMI) today announced that entries are now open for the 2026 AMI Marketing Excellence Awards, Australia’s premier recognition of marketing excellence.
For over 40 years, the AMI Marketing Excellence Awards have celebrated not just the campaigns that drive growth and create impact, but the marketers behind the work – the thinkers, leaders and innovators shaping the future of the profession.
Behind every headline-making campaign is a marketer with strategic insight.
Behind every brand transformation is a team driving creativity and commercial success.
Behind every measurable result is leadership, innovation and discipline.
The 2026 Awards continue this proud tradition while reflecting today’s evolving marketing landscape, with refreshed categories and three new additions:
• Marketing Strategy
• B2B Marketing Excellence
• Retention & Loyalty
• Australia Made Excellence Award
“These new categories recognise the growing importance of long-term strategic thinking, business-to-business excellence and customer retention in driving sustainable commercial success. Marketing’s influence continues to expand across organisations, and these Awards celebrate the professionals leading that impact,” says Bronwyn Heys, CEO of the Australian Marketing Institute.
This year’s Awards are proudly supported by an outstanding line-up of sponsors, reflecting the breadth and strength of Australia’s marketing community. We’re thrilled to recognise Rocket Agency as our Diamond Sponsor for 2026. We also warmly welcome our new sponsors: Australia Made Campaign Ltd, IVE, Step Change and ACAM, alongside our valued existing partners: Attention Experts, VETASSESS, Blackmores, ANZ, and Mi3. Together, these organisations share our commitment to celebrating marketing excellence and advancing the profession.
In addition to 17 general categories, AMI’s Special National Awards will once again recognise individual excellence and leadership across all career stages, including:
• The Rocket Future Leader of the Year
• The Lisa Ronson Emerging Marketer of the Year
• Certified Practising Marketer (CPM) of the Year
• Chief Marketing Officer (CMO) of the Year
Entering the AMI Marketing Excellence Awards provides marketers and organisations the opportunity to:
• Benchmark their work against national standards
• Gain recognition from peers and industry leaders
• Elevate their professional standing and industry credibility
• Celebrate the teams driving business success
Finalists and winners will be honoured at the AMI Marketing Excellence Awards Long Lunch on 11 September 2026, where Australia’s marketing community will come together to celebrate excellence, creativity and leadership across industries, disciplines and career stages.
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